Business Daily from THE HINDU group of publications
Saturday, November 21, 2009
ePaper | Mobile/PDA Version | Audio | Blogs

News
Features
Stocks
Cross Currency
Shipping
Archives
Google

Subscription

Group Sites

MARKETING

NEW PRODUCTS & SERVICES: Rolls-Royce Ghost is here
New Delhi, Nov. 20 Taking a cue from the doubling of Indian billionaires, the super luxury British iconic brand Rolls-Royce launched on Friday the four-door Ghost saloon in ...

MARKETING RESEARCH: Mobile services fetch less for telecom players in Q2
More subscribers, yet competition bites. Kolkata, Nov. 20 Most telecom operators reported decline in revenues from mobile services in the second quarter of 2009-10 as compared to the previous quarter despite growth in subscriber base, according ...

STRATEGY: Airtel drops roaming charges to 60 paise
New Delhi, Nov. 20 Taking the tariff war in the mobile segment to the next level, Bharti Airtel announced a new plan whereby subscribers can avail themselves of national roaming services for as low as 60 paise a minute, which is 60 per cent ...

NEW PRODUCTS & SERVICES: BSNL brings 3G to Chennai
Chennai, Nov. 20 The public sector telecom major, Bharat Sanchar Nigam Ltd, announced, on Friday, the commercial launch of 3G services in ...

STRATEGY: Gautier lures middle-class with affordable tags
French furniture brand Gautier is trying to woo the Indian middle-class with lower price tags. It has developed products at lower prices (such as beds for Rs 19,995) to cater to the large middle-income ...

EVENTS: Pebbles organises CD, DVD expos
Pebbles Infotainment, a multimedia education company, is organising a 13-day expo of CD and DVDs at Hotel Dwaraka, YMCA Narayanaguda and YMCA Secunderabad. The exhibition, which began on Thursday, would close on December 1. About 10,000 CDs ...

RETAILING: Reliance Retail’s lifestyle biz on expansion mode
Bangalore, Nov. 20 Reliance Retail has said its lifestyle business is on an expansion drive, fuelled by good sales, especially in the last six months. It will invest Rs 150 crore on expanding the ‘Reliance Timeout’ and ...

STRATEGY: RCom in talks with Canadian company for gateway deal
Chennai, Nov. 20 Reliance Communications is in advanced talks with the Toronto Stock Exchange-listed Canadian company, Iseemedia Inc, to sign a mobile mail gateway ...

NEW PRODUCTS & SERVICES: Carnation Auto outlet in Kochi
Carnation Auto, which set up a multi brand auto sales, services and related solutions across the country, has announced the formal launch of its multi-brand certified pre-owned cars outlet in Kochi aimed at providing customers a ...

From Brand Line

INTERVIEW: ‘Platforms are multiplying and borders are blurring'
Versatile actor Kamal Haasan, who is chairing a FICCI conclave on media and entertainment, talks to BrandLine on issues ranging from technology in cinema to corporatisation of the industry.. First reaction: What's one of India's iconic actors ...

BRANDS: The economic deconstruction of Brand Sachin
TV, talent and reforms have made cricketer Sachin Tendulkar the chosen brand ambassador of many.. T wo decades ago, when Sachin Tendulkar walked in to bat at the Karachi Test match, no one could have predicted that he would become not just an ...

TELECOMMUNICATIONS: A smart proposition
Smartphones pack in the features, some at prices as low as their less well-endowed counterparts.. A changing price-volume equilibrium has hit the smartphone market in the country. With nearly a 30-35 per cent drop in prices of smartphones in ...

INTERVIEW: ‘Easy to be a good agency, harder to be a great one'
Interview with Chris Thomas, Chairman & CEO, BBDO Asia.. Chris Thomas, Chairman & CEO, BBDO Asia, was in Mumbai recently to share the findings of a global study carried out by BBDO and its digital arm, Proximity, in 15 markets across the ...

TWO/THREE WHEELERS: Those mean machines are here
Speed fiends now have top-of-the-line bikes selling right here in the country.. If you've been looking to break the 200 kmph speed barrier on two wheels, your dream may come alive at last. With the roads improving and set to get much better with ...

INSIGHT: Defining the affluent
While definitions of this class of people abound, their ability to splurge good money on products good and bad is a distinguishing characteristic.. The eye care and eyewear market in India is said to be a promising one to enter. Why? Which are ...

BRANDS: Brand revolution or evolution
Is your brand staying fresh and contemporary and not losing its essence in the process?. L ast week I was at Hyderabad at the prestigious Indian School of Business to chair a session at a seminar on branding, interestingly titled ...

BOOKS: Four ways to enter the market
In the final chapter of Discovering New Business Opportunities, John English and Babette Moate (www.vivagroupindia.com) offer guidance to start-ups on developing a strategy that determines the way in which the business will fit into ...

NEW PRODUCTS & SERVICES: Clear sight
Bausch & Lomb has launched PureVision Toric Lenses. These lenses come with patented Advanced Lo-Torque design that claims to provide consistent and sharp vision, even in low light conditions. The silicone hydrogel material reportedly provides ...

NEW PRODUCTS & SERVICES: Go floral
Dabur has launched Dabur Amla FlowerMagic hair oil. It is targeted at college-going girls. It contains Amla and the scents of white flowers such as rajnigandha, mogra and jasmine. It costs Rs 38 for a 100 ml pack and Rs 20 for a 50 ml ...

NEW PRODUCTS & SERVICES: Flu at bay
Paras Pharmaceuticals has forayed into the hand sanitiser segment with Dermicool Skin Defense Instant Hand Santizer. It contains triclosan, an effective germ killer, and aloe vera extracts for their moisturising properties. The hand sanitiser ...

NEW PRODUCTS & SERVICES: Heavy metal
Modi Revlon has launched the StreetWear range of Metal-Eyes eyeliners. It is available in four attractive metallic shades - Gorgeous Green, Silver Lining, Blue Pelican and Copper Glaze. The eyeliners contain a blend of jojoba oil and Vitamin ...

NEW PRODUCTS & SERVICES: Black beauty
CavinKare has launched Spinz Black Magic, a new variant of the deodorant brand Spinz. More strong than traditionally mild fragrances for women, it is a musky floral blend. It comes in all-black packing and is priced ...






Comments & Letters to the Editor to: bleditor@thehindu.co.in
Subscribe to: Business Line

Markets (Nov 20)
Nifty (at close)5,052.45(+63.45)
US Dollar (Buy/Sell)46.60/61
Brent crude (a bbl) Rs3,555
Gold (a gram) Rs1,631
Silver (a kg) Rs30,065

Brand Quest

Brand Quest

Related Topics
Advertising
Awards & Honours
Brands
Channels and Franchises
Customer Relationship Management
Direct Marketing
IPR
Market Shares
Marketing Research
New Products & Services
Online Marketing
People
Promotions & Offers
Retailing
Rural Marketing
Standards & Benchmarks
Strategy
Trends


In Focus
Nano - The People's Car

Mandate 2009

Who is hiring?

More

Other Top Stories
Air India pilots postpone strike to Nov 30

Rlys paid 440 paise/unit for power in 2008-09

‘Predatory lending’ draws RBI’s attention

MFs sell Rs 5,194 cr worth shares in Oct

Wheat, barley acreage gains as rabi sowing picks up

BSNL brings 3G to Chennai

Airtel drops roaming charges to 60 paise

Tata Steel to switch 56% of securities into convertible bonds

Looking back
Nov. 8-Nov. 14
Chinese automakers eye big business in India

Luxury brands are back to wooing Indian customer



The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | The Hindu ePaper | Business Line | Business Line ePaper | Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home |

Copyright © 2009, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line