Airlines
Flying, no more
When Atul Kumuria was approached by United Airlines early this year to take over as Manager, Operations, India, he was excited. Very excited. The chance of setting up a brand new project United was re-entering the Indian market after years seemed a bri
lliant opportunity. It represented both a challenge and a career move. Within one stroke Kumuria would be catapulted from the domestic into the international league and get a chance to prove his leadership skills.
Book Review
Inclusive Economics
The collapse of ideology in the post-communist world has led economic policy makers to lose faith in large ideological models. Arguing that pragmatism is no solution and that instead there is the need to fashion a more systematic method of economic analy
sis, this book uses Gandhis economic ideas to evolve such a method.
Thus spake Chomsky
I think it was Napoleon Bonaparte who first observed that history, basically, was what a bunch of people, inevitably from the upper crust, agreed that it was. We all know that the upper crust is a euphemistic term for a bunch of crumbs held together by d
ough. And that these crumbs dont take it well at all when somebody tells them that history is not necessarily the way they call it. Which goes partially towards explaining why Noam Chomsky, who has done a far better job of recording history on the wing t
han most journalists, doesnt have much of an enthusiastic following among the movers and the shakers of the world with his view of history which is that of the moved and the shaken.
No longer viable?
The evolution of the welfare state having been influenced by the social scientists, the book offers a theoretical analysis of the welfare state and examines empirical evidence. It forms a revised version of the material presented as the Munich Lectures i
n Economics at the Centre for Economic Studies, University of Munich, in November 1995. As Atkinson explains, the economics of the welfare state is a big subject, and he makes no claim to have covered more than a few aspects.
Strategic Advertising Management
This book covers all areas of integrated marketing communications and combining rigorous empirical research with a wider perspective on the social and cultural aspects of advertising.
Corporate
Gifts galore, but
If you are on a corporate gift list for year-end goodies, whether you rate a flagon of wine, or a pen set, depends on where you are on the scale: an A-category client could merit either. Again, it would depend, on price, brand, quality, status. A cheap t
able wine wouldnt be appropriate, nor would a 100-buck pen. It would have to be respectable champagne of some vintage, and an established brand of pen, preferably with the name embossed, in discreet gold.
Environment
Preserve the reserves
Packed into a week, starting from November 2, the Wilderness Summit met for the first two days a sort of curtain raiser and breaking ice. The following day, the delegates concentrated on issues of local conservation and cultural highlights.
Health
The sense of silence
The mind needs its quota of silence from stressful thoughts to make the thinking process intelligible, positive and loving.
Lifestyle
Celebrating Christmas
For a foreigner married to an Indian, Christmas can seem light years away. So heres what a group of German ladies with marital bonds in India did. They brought out a book called Fast Wie Dahiem (translated, it means almost like home) with recipes of Germ
an dishes with ingredients that could be got in India. It turned out to be so popular that it was followed up by Lets Bake (German Recipes For Festive Occasions).
Care for your hair
Hair. Your crowning glory. Or maybe not. But theres more to hair than it being just another element of your style x its your bodys barometer, says Dr Apoorva Shah, who is reportedly the first certified Indian trichologist from the International Associa
tion of Trichologists (IAT), Australia, and the official hair care expert for the Femina Miss India contest.
Shopping for Santa
Recession or no recession, you cant keep the festive spirit down. So even those who are lying low this Christmas, are picking up their shopping bags to look for something different, something small or something utilitarian. And helping them are stores, p
roducts and traditional crafts transformed to spread a bit of cheer!
Miscellaneous
King Lear alive at the Globe
Shakespeare is no stranger to a child brought up in Independent India, steeped as we are in the bards work, quoting lines off-the-cuff at every suitable (or unsuitable) occasion, wandering through his complete works as if through familiar terrain.
Jewels of the crown
Would you believe that a diamond which is now estimated to be worth around Rs 400 crore at international prices, once found its place in the toe portion of a royal slipper. If that is not enough, the now famed stone was also used as a paper weight by a r
oyal member.
Radio/TV
All-time favourites
BBC, which scored with its extensive coverage of September 11 and its aftermath, brings back on air some old favourites.
