Financial Daily from THE HINDU group of publications
Wednesday, January 02, 2002
| Markets (Jan. 1) | ||||||||
|
Financial Daily from THE HINDU group of publications Wednesday, January 02, 2002 |
|
||||||||||
|
|
|||||||||||
|
MARKETING ALLIANCES & JOINT VENTURES ADVERTISING Tata bid to consolidate group's media buying IT'S a game of consolidation for the Tata group. Exploiting the sheer size and number of companies (94 as per the last count), the Tata group has decided to aggregate its media spend and leverage benefits out of consolidated media buying deals. ... More PROMOTIONS & OFFERS Tourist deals send Indians rushing to Lanka THE Taj Samudra in Colombo is known for the sumptuous buffet breakfast it offers and its employees can be forgiven for boasting that it is the best breakfast deal in Colombo. But this festive season, if you thought you could leisurely go around ... More Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in |
Top Stories In Depth Inside Kashmir Guide to derivatives US-64 Looking back Dec. 23-Dec. 29 Mauritius Tourism Board launches celeb campaign Ravaged ad industry looks forward with hope Year sees durables in the doldrums The going gets tough for ad industry |
|
The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription Group Sites: The Hindu | Business Line | The Sportstar | Frontline | Home | Copyright © 2002, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line |