Financial Daily from THE HINDU group of publications
Thursday, Jan 31, 2002
Financial Daily from THE HINDU group of publications Thursday, Jan 31, 2002 |
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Marketing
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New Products & Services Siyaram spins new fabric Our Bureau
MUMBAI: Siyaram Silk Mills Ltd, the flagship company of the Rs 1,000-crore Siyaram Poddar Group, has launched a new fabric called `Mistair' with the baseline `The fabric that breathes'. The fabric range made with an exclusive technology, is used for making suits, trousers, safaris, sherwanis, jodhpuris etc. Pegged at a price range between Rs 225 and Rs 400 per metre, the fabric has been devised by Rocky S, the Group's design consultant.
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