![]() Financial Daily from THE HINDU group of publications Friday, February 15, 2002 |
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MARKETING STRATEGY Club Mahindra eyes new locations EVEN as the shake-out in the holiday time share industry seems to be nearly over, Club Mahindra Holidays is planning to expand its reach to newer locations. The company, which is now focussed on acquiring properties in hill stations and beach ... More
More Pernod Ricard brands to hit Indian shelves RURAL MARKETING LG sees rural markets as thrust areas LG Electronics India Ltd (LGEIL) sees semi-urban and rural markets as thrust areas in the coming year. The company will launch a series of 40 road shows in the four southern States targeting small towns, starting on February 14. The road shows ... More BUDGET
Pepsi's Nooyi makes a pitch for scrapping SEDWITH just a fortnight to go for the Budget, President, Chief Financial Officer and member of the Board of Directors of PepsiCo Inc, Ms Indra Nooyi, was in the Capital paying a `courtesy call' on the Finance Minister, Mr Yashwant Sinha. In an ... More RETAILING Keune plans branded hair-care salons DUTCH hair-care major Keune, which made its official debut in the domestic market last summer through a marketing arrangement with paint brush company Brushman (India) Ltd, has entered into a profit sharing arrangement with retail chain ... More
MARKETING RESEARCH Local flavour add-ons to make microwaves more attractive CONSUMER durables manufacturers are upbeat about the market trend in the microwave oven category. To push sales and increase their distribution network, most of the major players of the industry have chalked out strategies which include the ... More OUTLOOK CETMA expects high demand for DVD players THE Consumer Electronics and TV Manufacturers Association (CETMA) is expecting the DVD market in the country to rise to a staggering 10 million by the year 2005, according to its President, Mr Rajeev Karwal. "CETMA has set a target of 10 ... More Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in |
Top Stories In Depth Inside Kashmir Guide to derivatives US-64 Looking back Feb. 3-Feb. 9 FMCG brands bank on smaller packs Marketers hardsell the Valentine Day's spirit |
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