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Wednesday, Sep 25, 2002

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Broiler crashes to Rs 18/kg

G. Gurumurthy


THE low demand and oversupply scenario have put down the broiler price in Tamil Nadu to one of the lowest in recent times.

The wholesale price has fallen to as low as Rs 18 per kg, though the Broiler Coordination Committee (BCC) approved price for the current week has been pegged at Rs 21, at the same level as last week.

While the continued excess supply syndrome has affected the price in the live bird market, the onset of the Tamil month Purattasi — considered an auspicious month during which eating non-vegetarian food are mostly avoided in the State — has played spoil sport for the poultry industry affecting market sentiments, sources in the poultry industry say.

The broiler industry has said the current low price will hurt the chicken farmers who are to sell their birds far below the production cost. As against the average production cost of Rs 28 per kg, the broiler producers are now incurring a loss of around Rs 10 per kg.

``We anticipate the low prices scene would continue till Deepavali and any recovery in the prices is possible only after the festival days are over,'' Dr P. Selvaraj, Vice-President, BCC, told Business Line.

He felt that the informal advice to the broiler producers in the State to effect production cut of parent birds as well as staggered spacing of new bird placement in the farm sheds was not fully met by chicken rearing farmers.

The only solace for growers as of now seems to be the sobering price of maize, the key ingredient in the poultry feed, as new arrivals of the commodity expected into the market would bring down the prices, he added.

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