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Samsung head sees big scope for camera phones

V. Rishi Kumar

An estimated 147 million camera phones will be sold worldwide by the year 2007.

Hyderabad , July 17

WITH the convergence era, a whole range of delivery mechanisms is available.

Research studies indicate that wireless camera phones will outsell digital cameras by 2004.

It is estimated that about 147 million camera phones will be sold worldwide by the year 2007.

Mr Anuj Kapur, Country Head (Telecom), Marketing and Infrastructure, Samsung India Electronics Ltd, in a teleconference with Business Line, said: "Camera phones in India will be an essential tool in driving handset replacement rates in the next five years. The replacement market in India is increasing and we see a great opportunity here. With a huge cellular base and the marketing growing rapidly, there is immense scope for adoption of these devices.

"We at Samsung are working towards partnerships and alliances with Indian software developers for applications that can exploit the camera, the 65,000 colour TFT colour displays and the polyphonic sound available on a wide variety of our phones.

"There is a large talent pool that we can work with and develop more applications."

In 2002, about 16 million camera phones were sold worldwide.

In comparison, it is projected that about 22 million digital still cameras will be sold worldwide in 2003, he said.

IDC has projected a strong growth in MMS subscribers with camera phones.

This is estimated at 178 per cent compound annual growth rate through 2007 in the number of wireless MMS subscribers, reaching 36 million with camera phones and 16 million without camera phones.

"Wireless camera phones are an important catalyst for wireless data success beyond the workhorse short messaging service (SMS).

"Applications will be a key driver of camera phones in India where we have the right ingredients of application developers along with delivery systems for MMS to drive this growth," Mr Kapur said.

"There would be enough services and applications available through the operators to the consumers."

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