The Hindu Business Line : Wednesday, August 27, 2003

HDFC Bank in pact with Reliance Infocomm
HDFC Bank, in association with Reliance Infocomm and Schlumberger, has introduced `mobile' point of sale terminals, which will permit customers to pay at their doorstep through a plastic card. However, as of now, one can pay only for very ... More

ADVERTISING

Advertisers go on air early to beat festive clutter
THE festive season is yet to kick off officially, but several advertisers are already on air to beat the clutter and get the ear of consumers early. The networks have also launched new programming and big movie titles designed to hook advertisers ... More

35% of ad value for Mirchi comes from financial brands
IF you want to sell credit cards, insurance plans and saving schemes, what better time to reach your target group — working men and women — than when they are driving. Banks and financial institutions, with their growing array of ... More

MARKET SHARES

Aavin to milk its way up
WITH over 40 brands of milk jostling for market space in Chennai, the co-operative sector finds itself needing to rejig its strategies and push for change in its approach from distribution to marketing. Having ruled the roost for several ... More

RETAILING

GKB Opticals plans retail expansion
THE Kolkata-based, Rs 120-crore GKB Opticals group, in the business of manufacturing ophthalmic lenses and other optical products, had formulated expansion plans on the retail front. Mr Lalit Gupta, Director, GKB Rx Lens Pvt Ltd (part of the ... More

MARKETING RESEARCH

Blasts may not impact advertising
AS reports of Monday's twin blasts began to be carried on the news networks, some advertisers pulled their ads from Tuesday's publications in Mumbai for fear that a bandh in the city would disrupt business. But publications expect that few ... More

Aaj Tak `most popular' channel
AAJ Tak has emerged as the most popular news channel, followed by Star News, Zee News and NDTV, according to a study by CyberMedia Research. The study conducted in Ambala, Delhi and Mumbai indicated that Aaj Tak had a relatively high ... More

BRANDS

SWC extends White Mischief brand to brandy
SHAW Wallace has decided to stretch the franchise of its leading mid-priced vodka brand, White Mischief, into a brandy and a lime flavoured vodka. Currently White Mischief Classic brandy is being made available in the State of Kerala and is ... More

PEOPLE

Adidas India chief is SE Asia head
PUTTING at rest weeks of speculation that he was moving out of Adidas India's operations, Mr Tarun Kunzru, Managing Director, Adidas India Trading Pvt Ltd, has confirmed to Business Line that he has been appointed as Head for Adidas' South ... More

NEW PRODUCTS & SERVICES

D'damas launches new range of diamond jewellery
D'DAMAS, a joint venture between Gemplus India, a diamond jewellery manufacturer and Damas, a West Asian jewellery brand, has launched its range of diamond jewellery. Addressing a press conference here today, Mr Arun Bhatnagar, President ... More

Amul launches Shakti in TN
AMUL has made a foray into the `fun and health' drinks market in Tamil Nadu by launching its flavoured drink brand, Amul Shakti. The drink, which is available in 200 ml carry-home bottles, is claimed to be "sterilised, bacteria-free and has a ... More

Brand Quest

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