![]() Financial Daily from THE HINDU group of publications Saturday, September 13, 2003 |
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MARKETING STRATEGY UB spirits unit plans to launch stronger RTDs "The success of strong beer in this country is an indication that consumers are looking for better kick in alcoholic beverage offerings," the officials said. More AWARDS & HONOURS Pepsi, Radio Mirchi bag top honours at Promo Power awards PROMO Power 2003, hosted by Kidstuff, on September 10 announced the third All India Promotional Awards (AIPA). JWT was awarded the `Best promotion gold' for its Pepsi promotion, World Cup Ke Shikari, while Radio Mirchi bagged the silver for ... More ADVERTISING N. Murali elected ASCI Chairman THE Advertising Standards Council of India (ASCI) has elected Mr N. Murali, Joint Managing Director, The Hindu, as Chairman for the year 2003-04. Mr Goutam Rakshit, Director, Advertising Avenues, was elected Vice-Chairman. Mr Arun ... More PROMOTIONS & OFFERS LaSalle plans contest for corporates on Golf event sidelines US leather goods brand LaSalle is going to host a corporate Putting Challenge alongside the Hero Honda Indian Golf Tour this year. The first LaSalle Putting Challenge would be held in Chennai on Saturday, during the Hindu Open golf ... More RETAILING ITC food divn baits panwallah to boost biscuit brand Growth for us will come from the convenience stores and panwallahs who are familiar with our company and brands. The biscuits will now will be available across the country through such outlets," says Mr Ravi. More BRANDS Apollo named `Superbrand' in healthcare APOLLO Hospitals, the country's largest healthcare services provider, has announced that it was recognised as a `Superbrand of India' in the healthcare sector for the year 2003. In a press release here on Friday, the hospital said its brand was ... More NEW PRODUCTS & SERVICES Raymond Apparel unveils new festive collections RAYMOND Apparel Ltd has launched its Autumn-Winter/Festive collection in suits, jackets, trousers, shirts, denim and accessories, and is gearing up to tap the export market, as well. Park Avenue, the office and formal wear brand, is launching ... More
Pepsi launches Mangola in 200-ml pack
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Top Stories In Focus Cola Controversy The Cable tangle Indo-China Relations Telecom Competition Oil PSUs: Disinvestment dilemma In Depth In Kashmir Simple Economics Slowburn Tax Talk NRIs & Investment Avenues Corporate Governance Looking back Aug. 31-Sep. 6 Consumer durables see festival support `Advertisement perception varies among urban, rural audiences' A changed ownership structure may have bottled cola row Sony Ericsson joins race with 4 models |
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