![]() Financial Daily from THE HINDU group of publications Monday, Oct 27, 2003 |
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Logistics
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Supply Chain Management Leveraging its strategic importance Blue Dart's ground hub at Bhiwandi Tunia Cherian George
Blue Dart's upgraded warehousing facility at Bhiwandi's Poorna village... Located just two hours from Mumbai, it is a vital link in delivering shipments to and from hinterland cities and towns in a time-bound manner. Shashi Ashiwal
In view of its strategic importance, Blue Dart, the air express player, set up a ground hub in the village in 1991, when the area lacked even the basic infrastructure. "We had to start from scratch... Given the lack of stable electricity supply, we had to install generator sets to sustain our operations," says Mr Arun S. Kulkarni, Senior Vice-President, Administration and Ground Operations for Blue Dart. Over the years, the company has acquired containerised vehicles and even set up a V-SAT facility on site to meet the company's Customs requirements online. Recently, the company upgraded this warehousing facility at an investment of Rs 80 lakh. "The upgrade was in response to our growing customer requirements, which are focussed on our air network," he said. Under the upgradation project, the warehouse area has been expanded to 20,000 sq ft area, and the interiors have been finished along global lines, with galvanised tin roofing for the shed and special loading platforms (palettes). All this supports the integration of surface and air transport, improving the turnaround time. "We now handle around 60 vehicles with a capacity of 3 tonnes in five hours in a time-definite schedule," he said. Also, shipments can be moved on `N' forms directly to JNPT. Following the upgradation, the facility also has scratch-resistant flooring, environment-friendly lighting and dedicated transformers. Bhiwandi's proximity to Mumbai (about two hours by road), and the city's international airport mean that shipments from several cities in the western region, such as Pune, Vapi and Surat, can be shipped to their destinations in a time-bound manner. The facility is also used to deliver shipments from Mumbai to the rest of the country, which include products such as computer hardware, consumer durables, pharma, telecom and electronics goods. According to Mr Kulkarni, several automobile, cell phone and electronics companies located outside Mumbai and who are its clients have benefited from the warehousing facility. Bhiwandi town, in fact, plays host to the warehouses of several MNC CNF agencies, he added.
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