The Hindu Business Line : Saturday, November 08, 2003

JAPA4 FM station ties up with Web portal
JAPA4, the first commercial private FM channel in Andhra Pradesh, has tied up with Telugupeople.com to Web cast its programmes live on the portal. "The huge NRI population will be able listen to our programmes at the same time as their kin ... More

IOC earmarks Rs 2,400 cr for marketing revamp
INDIAN Oil Corporation plans to spend Rs 2,400 crore on a marketing revamp during this financial year. This includes investing Rs 1,000 crore on retail initiatives alone, Dr N.G. Kannan, Director (Marketing), said here. The company has set a ... More

Kanchan Intl to market Chinese kitchen wares
KANCHAN International plans to launch its new line of Chinese imports of microwave ovens, rice cookers, pop-up toasters, sandwich toasters in January, according to Mr Dinesh C. Khimavat, Managing Director, Kanchan International Ltd. Mr ... More

W plans foray into branded jewellery
W, the womenswear brand from TCNS Clothing Company, now plans to test waters in the branded jewellery business. Speaking to Business Line, Mr Vijay K. Misra, CEO, said, "This is in line with our objective of being a complete female ... More

Godrej expects 15 pc growth in liquid detergent
GODREJ Consumer Products Ltd (GCPL), having extended its liquid detergent brand Ezee to silk, is expecting a 10-15 per cent growth in this segment during the current fiscal. During the first half of the current fiscal, GCPL's liquid detergent ... More

RURAL MARKETING

New course on rural marketing
THE Rural Network, in association with the Management Development Centre of LIBA (Loyola Institute of Business Administration), Chennai, will conduct a short-term part-time course in rural marketing and communication. To be conducted over the ... More

ADVERTISING

Festive ads put pressure on networks' inventory
"Most networks have the technology to assess the level of inventory, so when they reach a certain level they should stop accepting bookings," said Mr Manish Porwal. More

PROMOTIONS & OFFERS

Emirates offers freebies to boost holiday traffic
WITH the busy, holiday season just around the corner, the Dubai-based Emirates Airline has come up with the `Fly, Stay, Shop' offer to encourage first and business class travel on all its flights. The scheme, which will be on offer for a month ... More

AirTel, Spice Telecom, BSNL offer new features to woo customers in Karnataka
TELECOM service providers, AirTel, Spice Telecom and Bharat Sanchar Nigam Ltd (BSNL), today announced separately several new features to beef up their operations in Karnataka. The Chief General Manager of BSNL Karnataka telecom circle, Mr K. ... More

Motorola introduces E380 in Bangalore
BANGALORE: Motorola, Inc, a global wireless communications provider, on Friday partnered with Café Coffee Day to introduce the E380, an unconventional mobile statement of tempestuous fun and funk in Bangalore. The phone will be launched ... More

MARKET SHARES

Private insurers improve market share in first half
PRIVATE insurance players belonging to both life and non-life segments have significantly improved their market share during the first half of the current fiscal year ended September 30, as per the figures compiled by the Insurance Regulatory and ... More

RETAILING

Crossword to open one more bookstore in Mumbai
CROSSWORD Bookstores Ltd will open its 16th store in Mumbai, in the suburb of Powai on November 8. A Crossword franchise, the 5,000 sq ft store, has been set up with an investment of Rs 75-80 lakh, and is expected to break even by March 2004. ... More

NEW PRODUCTS & SERVICES

AirTel launches recharge options for prepaid users
AIRTEL'S prepaid subscribers can now recharge their cards either by buying an all-India recharge coupon or using an ATM of a handful of banks or by sending an SMS. Earlier, they could recharge their cards only in the circles in which they had ... More

BSNL launches SMS for fixed lines
BSNL today announced the "technical launch" of smart messaging service (SMS) on fixed line telephones. The pilot project has been taken up in Kolkata and Bangalore to begin with, according to Mr S.P. Chakraborty, Chief General Manager of ... More

Brand Quest

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