Financial Daily from THE HINDU group of publications
Thursday, Nov 20, 2003

Port Info

Group Sites

Marketing - Promotions & Offers

Adidas signs on Baichung Bhutia

Our Bureau

New Delhi , Nov. 19

SPORTS footwear and apparel company, Adidas India Marketing Pvt. Ltd, has announced that it had signed on footballer Baichung Bhutia as one of its brand ambassadors.

The company's existing brand ambassadors include cricketers Sachin Tendulkar, Virender Sehwag, Zaheer Khan and Ashish Nehra.

Bhutia has a `multi-year' contract with Adidas, a press release said. According to the release, Bhutia will endorse the entire range of Adidas products from sports footwear and apparel to accessories.

Article E-Mail :: Comment :: Syndication

Stories in this Section
Sony targets mass market with Aiwa

`TV more powerful in tandem with print'
13 Indian entries for Dubai Media awards
Weekender plans loyalty scheme for kids
JK Tyre Go-Karting ropes in new sponsors
Adidas signs on Baichung Bhutia
Master Minds to host show
Sula Vineyards eyes 75 pc growth in current fiscal
Domino's launches Cinnastix
'Good monsoon doesn't mean more FMCG sales'
Diamond Trading Co launches `royal' solitaires
JMD group to launch H2GO water, soda
Canon launches multi-functional device
IFB unveils `Elena' in Mangalore

The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription
Group Sites: The Hindu | Business Line | The Sportstar | Frontline | The Hindu eBooks | Home |

Copyright 2003, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line