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Kedia launches new marketing drive for health products

Our Bureau

Hyderabad , Nov. 27

THE Hyderabad-based Kedia Fan group has launched a multi-level marketing initiative called Kedia Stride here on Thursday. The new initiative will offer health care, personal care and care products based on Homoeopathy.

According to Ruchi Kedia, Executive Director, the company has targeted to recruit 10,000 Kedia Stride independent distributors in Kolkata, Mumbai, New Delhi and Hyderabad and generate revenue of Rs 10 crore in the next four months of the current fiscal. By 2005-06, the company will have 2 lakh distributors with an expected turnover of Rs 100 crore.

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