MARKETING
STRATEGY
Small distillers plot a Scotch coup
A FEW South-based distillers, mostly mid-sized independent players, are planning to board the Scotch whisky bandwagon in a move that could give the Scotland's pedigree industry more consumer exposure in one among the top five whisky consuming ...
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Campco adopts low-price-point strategy to push chocolates
Campco's chocolate products are being sold in nearly one lakh outlets in the country.
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EVENTS
Delhi to host mega fashion event
FOR the fashion-savvy people, the most happening event to assemble and savour is the biggest fashion event to be held in the Capital from March 29 to 31. As many as 165 design-industry teams would showcase their collections in the event. ...
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PROMOTIONS & OFFERS
IMG to `manage' Madhavan
IMG may also develop a dedicated team for managing Indian film celebrities.
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CHANNELS AND FRANCHISES
PVR Pictures set to foray into Hindi film distribution
PVR Ltd, the Rs 100-crore film exhibition company, has set its sights now on the lucrative but high-risk Bollywood film distribution business. PVR Pictures, a 100 per cent subsidiary of PVR Ltd, is set to foray into the commercial distribution ...
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RETAILING
Genesis Colors set to expand retail network
GENESIS Colors Pvt Ltd, the company that owns the Satya Paul brand, is set to ramp up its retail network with seven new stores this year, taking its total to 15. Four of these stores will be set up during the third quarter of 2003-04. The Satya ...
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MARKETING RESEARCH
Beauty salon business gets good facelift, says study
THE beauty salon market in the country has been growing steadily over the last few years. As at the end of FY 2003, there were an estimated 61,000 salons in towns and cities with a population in excess of 10 lakh which racked up an ...
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4 majors to survive telecom shake-out, says Gartner
ONLY four cellular groups — Bharti, Reliance, Tata and BSNL — will survive and thrive through 2004, research firm Gartner has said in its predictions for the telecom industry for the year. Provisional forecasts suggested that ...
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BRANDS
LKB goes for brand makeover with new logo
LORD Krishna Bank is in for a major brand makeover with the adoption of a new blue and orange colour logo with LKB branding in modern italic fonts, meant to reinforce its new image as a modern, technology driven and consumer friendly bank. The ...
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NEW PRODUCTS & SERVICES
Pentair launches water filters for washing machine
THE $3-billion group Pentair Inc has launched Pentair Home Washing Machine Filters — online filters for wash quality to be incorporated at the inlet of the water line to washing machines. According to a press release, the Pentair machine ...
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Joint-free tile from Orient
KOCHI: Orient Tiles has announced the launch of its Novista, a joint-free tile, in Kochi. These large format tiles are hairline-joined, with invisible grout providing a smooth visual effect that gives a feeling of space, a release ...
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Rejoice shampoo launched
Brand Quest
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