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Canon India records big growth in printer business

Our Bureau

Bangalore , Feb. 12

CANON India Pvt Ltd, a digital imaging company, has grown its overall printer category market share from 3 per cent in 2001 to 30 per cent, in 2003.

The company recorded a significant growth across all business segments. Its inkjet printer business grew by 93 per cent, capturing 30 per cent market share by volume and 34 per cent by value, laser printers by 218 per cent, projectors by 152 per cent, consumables by over 50 per cent and digital laser mutifunctionals by 200 per cent, said a company release.

In Gujarat and Rajasthan, Canon attained 40 per cent share in fourth quarter of 2003. Overall, Canon registered a growth of 13 per cent in turnover from Rs 22 crore to Rs 230 crore.

``Our plan for 2004 is to put a big focus on laser printers and digital cameras. We want to maintain 30 per cent market share in bubble jet printers and wish to take commanding position in three more States apart from Gujarat and Rajasthan. We will also aim to boost our performance and become a market leader in the high potential digital camera and commercial photo studio solutions,'' said Mr Alok Bhardwaj, Director and General Manager Consumer Imaging and Information Division, Canon India.

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