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Our Bureau

Chennai , April 16

KEDIA Stride, a fast moving consumer goods company, has entered the Chennai market with its homoeopathy-based personal care and health care products.

The company started operations in December 2003 and is a part of the Rs 150 crore Hyderabad-based Kedia Group.

Mr Rohit Kedia, Executive Director, Kedia Group, said the company has a research and development facility in Hyderabad, which developed the products.

The company has opted for "contract manufacture" and multi-level marketing of the products, Mr Kedia said.

The health care includes Calaid spray for cuts and wounds and instant pain relief.

The personal care products are Kalber face and body lotion, which improves the skin, and Kalber face and body wash that removes surface dirt, debris and excess oil from the skin, he said.

The company presently having offices in Mumbai, Kolkata, Hyderabad and New Delhi plans offices in Kochi and Bangalore.

More Stories on : New Products & Services | Healthcare Products | Tamil Nadu

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