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Thursday, July 08, 2004

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MARKETING

PROMOTIONS & OFFERS
IMAG plans promo with Close Up for Big B movie
LINTERTAINMENT, the entertainment marketing division of Lintas India's Integrated Marketing Action Group (IMAG), has recently tied up with Boney Kapoor for his forthcoming multi-starrer, Kyon Ho Gaya Na. Kyon Ho Gaya Na, starring ... More

MARKET SHARES
Pvt airlines capture 60% of market share: Survey
FOR the second successive year, private airlines have managed to capture the lion's share of the domestic aviation market. The Economic Survey for 2003-04, tabled in Parliament on Wednesday, states that the airlines now account for 60.1 per ... More

RETAILING
Cookie Man to pump in another Rs 20 cr in 5 yrs
WHEN Cookie Man opened its first outlet in Chennai back in 2000, the company had mixed expectations from the Indian venture. But four years down the line, it says, sales have crossed Rs 3 crore with Indian operations likely to break-even this ... More

Style Spa to open 15 more stores
STYLE Spa Furniture Ltd (formerly known by the Gautier brand name) is opening 15 more stores, mostly in smaller cities and towns. Speaking to Business Line, Mr K. A. Parameswaran, General Manager (Marketing & Sales), said that new stores ... More

PEOPLE
Electrolux appoints Ajay Kapila as V-P, Sales and Marketing
ELECTROLUX Kelvinator Ltd (EKL), the Indian arm of Swedish White goods major, AB Electrolux, has filled the last post of its apex management team in India. It announced on Wednesday the appointment of Mr Ajay Kapila, as Vice-President, Sales ... More

NEW PRODUCTS & SERVICES
Brand bowling
Cricketers Ashish Nehra and Zaheer Khan, brand ambassadors of Adidas, after the inauguration of a showroom in Chennai on Tuesday. The store showcases the entire range of Adidas products, including sports footwear, apparel and ... More

New shaving range from Sara Lee
KOCHI: Sara Lee Household & Bodycare India Ltd has introduced the Brylcreem shaving range, comprising shaving cream, gel, foam and after-shave lotions, in the Kerala market. This specially formulated range gives a smooth and effective ... More

LG's new products
KOCHI: LG Electronics India Private Ltd has unveiled the latest international rage of innovative display products in the State. The products included the range of Xcanvas Plasma TV, Artivision LCD TV, DLP and LCD rear projection TV, which ... More


Brand Quest



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