MARKETING
STRATEGY
Cartoon Network plans Toon games event in four cities
AS part of the run up to the Olympic Games, Cartoon Network is planning the launch of Toon Games 2004. The event, to be held in Bangalore, Hyderabad, Mumbai and Delhi, will see two of Cartoon Network's best toon teams led by Tom and Jerry ...
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Nestle `corrects' KitKat prices to industry benchmark levels
AFTER detergents, it could well be the turn of chocolates. Nestle has slashed prices of KitKat by up to Rs 2, bringing the brand on a par with the chocolate industry benchmark price points of Rs 5 and Rs 10. However, market leader Cadbury and ...
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Surya Food to foray into southern states with PriyaGold biscuits
The company currently has 23 varieties of biscuits and is planning to add a few more soon.
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PROMOTIONS & OFFERS
Jet Air launches `Monsoon Super Apex' fares on 8 sectors
JET Airways on Thursday announced the launch of `Monsoon Super Apex' fares, which are as much as 20 per cent lower than the existing apex fares offered by it on eight metro routes. These include Delhi-Bangalore, Delhi-Chennai, Delhi-Hyderabad, ...
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RETAILING
New ERP tool for retailers
COIMBATORE: Bersoft Infotech is set to launch a package for the retail and pharmaceutical sector. According to Mr Nishant V. Berlia, CEO, Bersoft Infotech, the company proposes to introduce `PowerShoppe' - the ERP software for retail ...
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Omaxe launches mall in Noida
NEW PRODUCTS & SERVICES
Mosquito repellent spray from Camlin
CAMLIN Pharma, a division of Camlin Ltd, launched its mosquito repellent body spray, Repelmos, in the southern states. The product is the first in a line of half a dozen personal care products planned over the next two years, Mr Ashish ...
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Titan launches dual-faced watch
TITAN Industries on Thursday launched the Flip collection - a dual-faced watch that incorporates two watch movements embedded in a single case. This dual-faced watch allows wearers to switch between international time zones and alternative ...
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Natco Pharma launches anti-cancer drug
NATCO Pharma Ltd has announced the launch of Chlorambucil in 2 mg and 5 mg tablets form. The drug, launched under the brand name Clokeran, is useful in the treatment of chronic lymphatic (lymphocytic) leukaemia as well as in malignant ...
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Brand Quest
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