Financial Daily from THE HINDU group of publications Saturday, Jul 31, 2004 |
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Info-Tech
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Alliances & Joint Ventures Sierra, RightNow in pact Our Bureau
HYDERABAD: Sierra Atlantic and RightNow Technologies, a company focussed on Customer Relationship Management (CRM), on Friday announced a partnership to provide Global 2000 organisations with integrated CRM solutions. The partnership enables Global 2000 organisations to leverage RightNow's on-demand customer service solutions in conjunction with other enterprise applications. The Vice-President of Sierra Optima, Mr Sanjay Khendry, in a statement, said: "RightNow is a powerful platform for improving the quality and efficiency of communication with customers and the openness of its Web-based architecture makes it ideal for integrating customer-facing business processes in addition to a wide range of back-office tasks."
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