The Hindu Business Line : Sunday, August 15, 2004

STRATEGY
`IBP will maintain identity as IOC's marketing division'
AFTER its merger with Indian Oil Corporation Ltd (IOC), IBP Co Ltd will maintain its identity as the marketing division of the former, according to Dr N.G. Kannan, Managing Director of IBP Co Ltd and Director (Marketing) of IOC. Addressing a ... More

CHANNELS AND FRANCHISES
Ranbaxy to market UK co's diagnostic kit
"The new diagnostic kit will help in early diagnosis of rheumatoid arthritis and is 98 per cent accurate." More

RETAILING
Barista to invest Rs 250 crore on expansion
NON-resident Indian businessman Mr C. Sivasankaran, who now runs Barista Coffee, has outlined a massive expansion plan for the business. This includes expanding the chain of Barista stores over 10-fold to 1,200 outlets in the domestic market ... More

Brand Quest

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