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Tuesday, Aug 17, 2004

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Parryware unveils products in Kerala market

Our Bureau

KOCHI: Parryware, the sanitary ware division of EID Parry Ltd, has unveiled its complete range of taps and fittings in the Kerala market.

These products were already launched in Tamil Nadu and Karnataka and would be extended across the country by the end of this year, Mr G. Ramaprasad, CEO, Parryware, said at a press meet here. The company is targeting a 15 per cent share from the Rs 100-crore tap market in the State over the next two years, he said.

Parryware is retaining the number one position in the sanitary division in the State, and with the launch of taps and fittings, the company expects to move much closer in meeting the customer's total bathroom requirements, he said.

A complete bathroom set will cost from Rs 3,000 up to Rs 8,000 and would be available at all Parryware retail outlets in the State. The products, with a 10-year warranty, will possess the latest in Parryware design and technology, he added.

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