Financial Daily from THE HINDU group of publications
Thursday, Aug 26, 2004
Financial Daily from THE HINDU group of publications Thursday, Aug 26, 2004 |
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Marketing
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Channels and Franchises New dealer for Eicher Motors Our Bureau
Vijayawada , Aug. 25 EICHER Motors, the leading tractor manufacturer, enjoys a market share of 56 per cent in Andhra Pradesh in the 7-11 tonne GVW segment and is making attempts to increase it further, Mr A.K. Birla, the Director (Marketing), has said.] He was speaking here on Wednesday after inaugurating the workshop of Ramcor, the dealer, on the Mahanadu road here. "We have outperformed the industry for the past four years and our products are known in the market for their fuel efficiency, lower maintenance cost and superior driving comfort," he said. He said the Vijayawada region accounted for 40 per cent of the total commercial vehicles sales in the State and Eicher was therefore concentrating on the region. He said the company could sell 15,855 vehicles during 2003-2004.
More Stories on : Channels and Franchises | HCV/LCV/Tractors | Andhra Pradesh
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