The Hindu Business Line : Monday, August 30, 2004

CHANNELS AND FRANCHISES
Award for Maruti dealer
VISAKHAPATNAM: Varun Motors Private Ltd, the dealer for Maruti Udyog in Visakhapatnam and Hyderabad, has been ranked number one among 190 dealers of the company. Mr Osamu Suzuki, the Chairman of Suzuki Motor Corporation Worldwide, ... More

BRANDS
Consortium to promote Nilgiris cut-flowers under one brand
CUT-FLOWER growers in the Nilgiris have formed a consortium and mooted The Nilgiris Integrated Floritech Co Ltd (NIFCO) to pool the flower produce and market it under a common brand. "This initiative by small farmers and cut-flower growers is ... More

`IT cos must focus on brand image, marketing'
THE challenges and threats confronting Indian IT companies today can be adequately met, if they broaden their focus from project management and quality control to extensive brand imaging and marketing as well. The deliberations of the Annual ... More

Brand Quest

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