Financial Daily from THE HINDU group of publications Wednesday, Sep 01, 2004 |
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Marketing
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New Products & Services Variety - Entertainment & Leisure ABC Asia channel to be launched in India Our Bureau
New Delhi , Aug. 31 ABC Asia Pacific, Australian Broadcasting Corporation's free-to-air international satellite television and online service is being launched in India. Currently available in 6.5 million homes in over 30 countries, ABC Asia Pacific will be available in India exclusively through Dish TV , the direct-to-home (DTH) entertainment service of Essel Group. "We are very delighted to be a part of the Dish TV family and look forward to a fruitful and lasting relationship with Dish TV and its viewers," said Mr John Doherty, Joint Head of ABC Asia Pacific (Operations), in a statement here. The channel will be screening programmes specifically produced to cater the Asia-Pacific audiences. It will draw from the inventory of programming available with both, the Australian Broadcasting Corporation and leading Australian commercial television networks. Mr Jawahar Goel, Additional Vice-Chairman of the Essel Group said, "It is a pleasure to have such a renowned channel on the Dish TV platform."
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