Financial Daily from THE HINDU group of publications
Monday, Oct 11, 2004
Financial Daily from THE HINDU group of publications Monday, Oct 11, 2004 |
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Industry & Economy
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Tourism Logistics - Airlines SIA to promote India as global tourist destination Our Bureau
New Delhi , Oct. 10 IN an attempt to promote India as a tourist destination worldwide, Singapore Airlines (SIA) is to bring close to 70 travel agents from around the globe to India. The airlines General Manager, India, Mr B.K. Ong, told Business Line that SIA would get a group of 40 travel agents to visit Punjab and another batch of about 30 to visit Gujarat. "These two visits of travel agents are just the beginning. We intend to do a lot more," Mr Ong added. The promotion, which is being jointly organised in partnership with the tourism authorities of the two States, is to see travel agents visiting from as far away as the US. The airline, which operates regular flights from various cities in India including Delhi and Mumbai, recently launched operations to Amritsar and Ahmedabad. "When the airline promotes a destination, we leverage our global coverage to ensure that more tourists find it easier to reach the destination, which is being promoted," the SIASenior Vice-President, West Asia and Africa, Mr Tan Chik Quee, said. The airline is bullish on the Indian market and is examining the possibility of launching more flights to cities here. However, officials were categorical in stating that the idea of launching more flights was to ensure a two-way flow of traffic and not only to take traffic from India to other destinations worldwide. "India is important to us. We hope to grow and develop the market. The airline is very optimistic about India and its economy," Mr Tan said.
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