MARKETING
STRATEGY
Numero Uno plans foray into bags, deodorant, footwear — Chalks out Rs 10-crore expansion plans
HI-FASHION Clothing Company is on an expansion spree. With Rs 10-crore investment planned over the next two years in expanding capacities and other infrastructural needs, the company expects Numero Uno jeanswear brand to consolidate its growth in ...
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Tata Tele offers single tariff plan for mobiles
TATA Teleservices has announced the launch of a single rate plan (SRP) for post-paid mobile customers that allows optimum usage and removes the confusion often created by multiple tariff plans. The SRP offers total freedom to users by ...
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AWARDS & HONOURS
Ad Club confers distinguished service award on CavinKare CMD
THE Advertising Club Madras today conferred its Distinguished Service Award for 2004 on Mr C.K. Ranganathan, Chairman and Managing Director, CavinKare Pvt Ltd. Mr N. Murali, Joint Managing Director, Kasturi & Sons Ltd, publishers of The ...
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ADVERTISING
`In advertising, get simple, get real'
FIVE mantras can help communicators be effective and develop communication that works, said Mr Suresh Kumar, Director, Mindspark Consulting, while addressing first year management students of the Department of Management Studies, St. Joseph's ...
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PROMOTIONS & OFFERS
Samsung set to surpass sales target
HAVING achieved a growth of around 25 per cent in sales during the current festive season, Samsung India Electronics Ltd (SIEL) is set to surpass its increased sales targets for Andhra Pradesh, the SIEL Assistant General Manager (Sales), Mr ...
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RETAILING
Acer setting up mall at Varanasi
ACER India on Wednesday announced the opening of its retail store, the Acer Mall in Varanasi. The 200 sq. ft. mall is being set up in alliance with Acer's retail partner Swastik Computer Pvt. Ltd. Acer's first exclusive brand showroom in the ...
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NEW PRODUCTS & SERVICES
Nightingale diaries' new range unveiled
SRINIVAS Fine Arts, the makers of the premium brand of Nightingale diaries, has launched a new range for 2005. According to a press release, a novel offering this year is a range of diaries inspired by leadership styles and personalities. ...
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Kirti Ornaments unveils festival collections
THE Mumbai-headquartered Kirti Ornaments Pvt Ltd, a new player in the branded diamond jewellery business, has targeted a turnover of Rs 35 crore in the current fiscal. In 2003-04, the company recorded a turnover of Rs 31.5 crore, according to ...
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Hutch rolls out in Bengal, Sikkim
HUTCH on Wednesday announced the launch of cellular services in the West Bengal Telecom Circle, which comprises the whole of West Bengal except Kolkata, Sikkim and Andaman & Nicobar Islands. For the moment, however, the rollout will be ...
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Panacea launches osteoarthritis drug
PANACEA Biotec has launched Willgo (Nimesulide 200-mg long acting tablet), an advanced drug delivery system for 24-hour management of pain, inflammation and fever in osteoarthritis and post-surgical ...
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Biocon launches bio insulin
BIOCON Ltd on Wednesday launched Insugen, becoming the fourth player in the country in branded human recombinant insulin. Offered at an introductory Rs 126 per 10-ml vial, Insugen is easily the lowest priced human insulin currently available ...
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Brand Quest
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