Financial Daily from THE HINDU group of publications
Saturday, Nov 13, 2004
Financial Daily from THE HINDU group of publications Saturday, Nov 13, 2004 |
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Info-Tech
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Outsourcing `Satisfaction level of BPO staff rising' Our Bureau
New Delhi , Nov. 12 THE domestic business process outsourcing industry's employee satisfaction score has risen 9 per cent despite a massive growth in employee base, according to a latest survey. "The $4 billion BPO services industry in India has managed to defy the equation. Despite over 45 per cent growth in the number of employees in India's BPO industry in 2003-04, overall employee satisfaction actually improved in 2004. The satisfaction score rose 9 per cent over last year," according to the Dataquest-IDC India BPO Employee Satisfaction Survey 2004 here. Daksh services emerged as the top employer in the survey this year as opposed to its fifth position last year. "There is often a disconnect between salary and satisfaction with salary. Daksh emerges at the top of the pile in terms of employees' cost to company and yet ranks quite low on employee satisfaction with salaries. Despite this, the employees show a very high overall satisfaction level," it said. The larger companies have shown not just higher growth rates but also managed to keep their employees happier, as per the survey. The five largest companies in the survey averaged a satisfaction score of 85, versus the industry average of 81, while the smaller companies stayed in the 70s. The BPO Employee Satisfaction Survey 2004 covered the spectrum of the Indian BPO industry. The information in the survey was captured through face-to-face interviews with employees of participating companies.
More Stories on : Outsourcing | Human Resources
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