Financial Daily from THE HINDU group of publications Wednesday, Nov 24, 2004 |
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Money & Banking
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Private Banks Lord Krishna Bank lays stress on automation, better services Our Bureau
Kochi , Nov. 23 THE Lord Krishna Bank has launched an aggressive campaign to enhance the services of its branches in Kerala. The bank plans to fully automate all its branches with modern technologies. "While we are aggressive on opening new branches across the country, our priority is also to enhance the capabilities of our old branches and to cater to our increasing client base. We believe this initiative will help us service our customers better and more efficiently," Mr R.M. Nayak, Managing Director and CEO of the bank, said while inaugurating its re-located branch at Perinjanam. The bank, which had its beginnings in Kodungallur in Kerala and which is today spread across 11 States and Union Territories through 111 branches, celebrated its 64 years of existence on Monday. To remain competitive in the changing banking scenario and to forge ahead in its growth path, the bank has initiated steps for business re-engineering, Mr Nayak said. The bank has played a vital role in the economic scenario of Kerala, having 69 of the 111 branches located in the state, as well as 75 per cent of the client base, 51.18 per cent of the deposit base and sanctioning 29.47 per cent of the advances through the State branches. "We intend to open more delivery channels at important centres in Kerala to enhance our footprint," Mr Nayak said. To further upgrade the customer services of the bank, a committee of senior executives headed by the Managing Director has been set up on procedures and performance audit on customer service. This committee periodically reviews and simplifies the systems, procedures and practices to make it more customer friendly.
More Stories on : Private Banks | Kerala
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