MARKETING
STRATEGY
Tata Indicom to extend services in TN
MADURAI: Tata Indicom has plans to extend its services to 145 towns in Tamil Nadu by the end of the current financial year, according to Mr Madhusudanan, Chief Operating Officer, Tamil Nadu and Kerala, Tata Tele-Services Ltd. Launching ...
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IPR
COUNTDOWN TO PATENTS REGIME - 2005
Domestic drug cos: Losing the price advantage
CANCER drugs are unaffordable and product patents will make it more so, fears 62-year-old Mr Y.K. Sapru, founder-chairman of Cancer Patients Aids Association. "When it comes to cancer, there is a story every day. Even affluent patients come ...
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PROMOTIONS & OFFERS
TVS Tyres' road show in AP
HYDERABAD: After covering 18 major towns in Andhra Pradesh, TVS Tyres' `Ridesmart' road show has arrived in Hyderabad on Thursday. The road show began in Vijayawada on December 8. The road show was aimed at generating awareness on tyre ...
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MARKET SHARES
HP has 44.5 pc of storage pie: IDC
HEWLETT-Packard on Thursday said it has taken the top slot in external disk storage and total disk storage revenue in the third quarter of 2004 in the Indian market. According to the latest International Data Corporation (IDC) report, the ...
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RETAILING
McDonald's plans more outlets
FAST-FOOD major McDonald's India is all set for a major expansion and will add 18-22 outlets to its existing network of 65 outlets across the country. As part of the Rs 50-crore expansion plan for India, customers will be treated to a larger ...
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BRANDS
Movies to play a role in TI Cycles' brand plan
PEDALLING the bicycle market on fast lane can be a tough proposition, and TI Cycles is working hard to make cycles a part of the pop culture. One of its initiatives includes riding the brand into the silver screen. "Though it is not our major ...
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Sugar branding: A not so sweet option?
BIG sugar companies find branding bitter. Bajaj Hindustan Ltd, the country's leading producer, believes that a strong future in sugar is linked to efficient commodity play. Not branded sugar sales. It is logic, quite against conventional ...
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TRENDS
Dummy luck
Mannequins on display at a shop window in Hyderabad. Despite the publicity and allurements, Christmas shopping has not registered the expected volume in the twin cities, say shopkeepers. ...
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LG's refrigerator sales top 1-m mark
ON the back of higher sales of its direct cool refrigerators range, LG Electronics India claims to have sold upwards of one million refrigerators this calendar year. According to Mr Anil Arora, Head (Refrigerators), LG Electronics India, sales ...
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NEW PRODUCTS & SERVICES
Tata Indicom launches Push-To-Talk services
Tata Teleservices, on Thursday, announced the launch of Push-To-Talk (PTT) services whereby customers can make unlimited calls to other Tata PTT subscribers at a flat fee of Rs 99 a month. Tata is the first mobile operator to launch PTT in the ...
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Brand Quest
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