Financial Daily from THE HINDU group of publications
Saturday, Feb 12, 2005
Financial Daily from THE HINDU group of publications Saturday, Feb 12, 2005 |
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Marketing
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Promotions & Offers Info-Tech - Telecommunications Tata Indicom scheme Our Bureau
HYDERABAD: Tata Indicom has come up with a new scheme, Paluke Bangaram, which is aimed at weighing customers' words in gold, so to say, and rewards them for long phone usage. Under Paluke Bangaram, Tata Indicom customers are encouraged to use their phones for long duration and get suitably rewarded. The rewards include a few big prizes on small increase in phone usage and assured prizes in the form of redemption coupons. Thus, it's a no-lose situation for lakhs of Tata Indicom customers who use any of the post-paid mobile, Walky fixed wireless, or Wireline phone services. The offer is valid during February, March and April.
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