![]() Financial Daily from THE HINDU group of publications Saturday, Mar 05, 2005 |
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Marketing
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Strategy Aditya Hotels' new pub Our Bureau
HYDERABAD: The managing partners of Aditya Hotels have come up with a swank new pub `The Sixth Element' at Panjagutta here. According to its promoters, Mr Rami Reddy and Mr Shiva Prasad, the pub has unique design, luxurious settings and new personal service. They scouted around the globe to ensure that the environs make for an ideal mix of light and sound. Towards this, they imported fibre optic LEDs from the US, fibre optic light bar from Denmark, and fibre optic curtains from Germany. The pub has bar stools designed in the US, genuine Turkish leather seating and imported glass bar counter made in Germany, taking the total outlay to around Rs 7 crore, Mr Reddy and Mr Prasad said.
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