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Continuous Computing plans $3-m expansion — Eyes triple-play market

V. Rishi Kumar

Hyderabad , March 25

CONTINUOUS Computing Corporation, a convergence network solutions provider, is eyeing the "triple play" era and is on expansion mode.

The Managing Director of Continuous Computing, Mr Pradeep Malhotra, said the company planned to invest over $3 million in the Indian operations over the next three years. "The India centre will serve as a key element of Continuous Computing's development infrastructure and will also provide pre-and post-sales support for the company's customers in the high-growth Indian market as well as the entire Asian region. This centre also provides time zone support for our European customers," Mr Malhotra told Business Line. "Triple play or convergence of voice, video and data, enables telecom equipment makers to offer a host of services on a common platform. India is on the verge of convergence. Teledensity and PC penetration are increasing. Indications are that VoIP (voice over Internet protocol) will become mainstream. Value adds such as location-based services and video streaming require a converged network to support their roll-out," he said.

Delivering triple play services over broadband is the next revenue-generating service for operators and service providers. Offering these services will reduce customer churn by over 50 per cent,'' he explained.

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