![]() Financial Daily from THE HINDU group of publications Tuesday, Apr 12, 2005 |
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Marketing
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Online Marketing Industry & Economy - Textiles Pochampally silks online Our Bureau
Hyderabad , April 11 THE well-known silk sarees with Pochampally brand would now be available online. Encouraged by the recent protection of the brand under the Geographical Indications (GI), the weavers are trying to aggressively market their products. Customers need to log in www.pochampally.com and order their choice directly from the weavers, and get their product delivered in 4-5 working days. According to Pochampally Silks & Sarees, a member of the Pochampally Handloom Tie & Dye Silk Sarees Manufacturers Association, the recent grant of patent rights will enhance the earnings and livelihood of thousands of weavers.
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