Financial Daily from THE HINDU group of publications
Thursday, April 14, 2005
Financial Daily from THE HINDU group of publications Thursday, April 14, 2005 |
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MARKETING STRATEGY 
The Hindu rolls out with new lookTHE Hindu sports a new look from Thursday. A design whose purpose, in the words of the paper's Editor-in-Chief, Mr N. Ram, is to offer a "more contemporary, elegant and functional newspaper". Addressing a large gathering of some of its ... More INSIGHT Reading consumers right Research cannot take the place of insights gleaned from observing people, say ad personalities. More PROMOTIONS & OFFERS 
Sourav remains brand endorser, but new offers have to waitSOURAV Ganguly is no longer among the hottest poster-boys in the cricketing circuit. The Indian captain's performance in the recent matches has not been spectacular and the six-match ban has added to his woes. All this seems to have taken some ... More RETAILING FDI in retail sector to benefit India, says World Bank OPENING up the retail sector to foreign direct investment (FDI) would be beneficial for India in terms of price and availability of products, according to the World Bank. At the launch of the Global Development Finance Report 2005 at a ... More MARKETING RESEARCH Study sees big bucks for cricket channel AN exclusive cricket channel could garner revenues of over Rs 16,000 crore in five years, projected a feasibility study prepared by the Punjab and Rajasthan Cricket Boards. Speaking to newspersons, Mr I.S. Bindra, President, Punjab Cricket ... More BRANDS `Flavourit' a hit, says Spices Board THE response to the Spices Board's efforts to market the `flavourit' brand of premium Indian spices for worldwide direct sale seems to be encouraging, as it has sold 185 packs in just a month after launch. Ever since flavourit was launched on ... More STANDARDS & BENCHMARKS Seafood industry on alert as US FDA detains shipments — Banned antibiotic in shrimp imports SEAFOOD industry in the country is on alert as the US Food and Drug Administration (FDA) has announced that it would detain shipments from a number of countries, including India, if a banned antibiotic is detected in shrimp imports. Leaving ... More OUTLOOK Encore sees pick-up in Simputer sales ENCORE Software has said that its hand-held device Simputer has graduated from the "pilot phase" and the company sees its sales taking off this fiscal with orders pouring in. Mr Vinay Deshpande, CEO, said the company recently signed a major ... More Brand Quest Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
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Top Stories In Focus BHEL Disinvestment China's revaluation Dabhol power regenerated Tracking the rains Sethusamudram Canal Project India Inc's overseas acquisition
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Looking back Apr. 3-Apr. 9 Pharma MNCs likely to tighten hold on patents Consumers' purse in for a squeeze FDA hopes to put lid on `baby oils' issue soon CDMA mobile subscriber base dips — Bharti overtakes Reliance as top operator Which is the largest selling car? Read the fine print |
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