![]() Financial Daily from THE HINDU group of publications Wednesday, May 25, 2005 |
|
|
|
|
|
OPINION EDITORIAL The retail wave A COMBINATION OF factors seem to have triggered a wholesale capacity expansion by the organised retail industry in the country. The stock market has also developed a fancy for stocks of companies engaged in retail trade; these shares are ... More TELECOMMUNICATIONS Spectre of no free frequency in spectrum Spectrum is a band of colours, a definition that we remember from our school days. But did you know that the word was used to denote what is now called a spectre or a phantom? More COURTS/LEGAL ISSUES Emulate the US! BRANDS
Brand valuation is guffBrands are merely a class of assets. The other corporate assets of greater significance are leadership, research and proprietary knowledge, and training and motivation of employees. Many assets have to act in unison to produce value. Computation of b rand values naively negates the very purpose that brands serve. Brands will defy any attempts aimed at valuing them. That is what makes brands mystical, say G. Ramachandran and R. Vijay Shankar. More LETTERS Comments & Letters to the Editor to: bleditor@thehindu.co.in Subscribe to: Business Line |
Pick a Winner Stock Market Contest
Top Stories In Focus BHEL Disinvestment China's revaluation Dabhol power regenerated Tracking the rains Sethusamudram Canal Project India Inc's overseas acquisition
In Depth Gender Justice Simple Economics Tax Talk
Looking back May. 15-May. 21 Progress card of the UPA regime Now for the non-resident farmer Spectrum allocation Disturbing the CDMA-GSM wavelength? |
|
The Hindu Group: Home | About Us | Copyright | Archives | Contacts | Subscription Group Sites: The Hindu | Business Line | The Sportstar | Frontline | The Hindu eBooks | The Hindu Images | Home | Copyright © 2005, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line |