Financial Daily from THE HINDU group of publications
Wednesday, June 01, 2005
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MARKETING

STRATEGY


Levi's re-launches Dockers with `never-iron' tech
LEVI Strauss India Pvt Ltd has re-launched the Dockers brand with the introduction of `Never Iron 100% Cotton' pants. The Dockers Never-Iron trousers are engineered with a proprietary fabric and finish that gives them a "straight from the ... More

ADVERTISING


Loopholes in Tobacco Control Act plugged — Celluloid screens go `smoke-free'
NO longer will Rajnikant's fans be able to view their favourite star flick his cigarette in his inimitable style without a scroll appearing alongside warning of the health hazards of smoking. The mandatory display of a prominent scroll ... More

CHANNELS AND FRANCHISES


Howling Wolves ties up with BMSS to market wines
THE Brihan Maharashtra Sugar Syndicate (BMSS), known in the domestic market for its premium brands of liquor, has forged a partnership with the Howling Wolves Wine Group of Australia to cater to the Indian palate. The wine would be marketed ... More

ONLINE MARKETING


Cottons by Century plans to Net more buyers
"We are looking at generating revenues through institutional sales to companies such as ONGC and Indian Airlines." More

NEW PRODUCTS & SERVICES


Horticorp launches `Amruth' brand honey
KERALA State Horticultural Products Development Corporation Ltd (Horticorp) has launched its `Amruth' brand of honey in the State. Speaking at the launch function, the State Agriculture Minister, Ms K.R. Gouri Amma, said that introduction of ... More

Shrenuj all set to consolidate its position in global markets
"Our entire business model is now consumer-centric." More

Win Medicare launches Divigel
NEW DELHI: Win Medicare Pvt Ltd has announced the launch of Divigel, a treatment for women suffering from menopausal and peri-menopausal symptoms. Divigel is manufactured by Orion Pharma. Mr Surjit S. Aurora, Vice-President, said: "We ... More


Brand Quest


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Top Stories
Alstom, Infosys in $39-m R&D venture


CII against job quotas in pvt sector

Insurers prefer corporate agency tie-ups to referrals

Gold plunges to 3-month low on euro fall

NACO's figures on AIDS kick up storm

Concessional import quota for edible oils, corn unchanged

In Focus

BHEL Disinvestment
China's revaluation
Dabhol power regenerated
Tracking the rains
Sethusamudram Canal Project
India Inc's overseas acquisition
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In Depth

Gender Justice
Simple Economics
Tax Talk
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Looking back
May. 22-May. 28
Bajaj Auto to launch Avenger on June 10

Discount chain Subhiksha plans to enter Delhi, Mumbai markets — Mulls 180 stores with Rs 150-cr investment

Retail boom: FDI can give the extra thrust

Is Wal-Mart what the doctor prescribes?

Consumption groups and demand for durables

Eisai, GSK in pact for marketing anti-ulcer drug


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