The Hindu Business Line : Thursday, June 30, 2005

Kellogg India plans rice flakes, oats variants
KELLOGG India plans to expand its product base by adding rice flakes and oats to the existing portfolio, but has no plans to slash prices of its breakfast cereals. Ever since it set shop in the country a decade ago, product pricing has been a ... More

Tata Indicom unveils new tariff plans
The nine new plans fall under three broad categories - normal rental plans, zero rental plans, and advanced rental plans, according to a release. The normal rental plans have been branded Do More 99, Do More 149, and so on, the Do More plans ... More

PROMOTIONS & OFFERS

ITC seeks permission to sponsor live events
ITC is seeking a level-playing field. If foreign tobacco brands sponsoring live events are not masked and are visible on television, then Indian brands too should be allowed to support such events. Government sources confirmed that ITC has sent ... More

CHANNELS AND FRANCHISES

Surana Telecom to market Chinese major Hisence's products
SURANA Telecom Ltd, the Hyderabad-based telecom products company, which recently diversified into consumer electronics, has announced its plans to market Chinese major Hisense's range of LCD and Plasma TVs and air-conditioners. Managing ... More

MARKETING RESEARCH

TAM Media plans to double its sample size
TAM Media Research, which tracks television viewership, has decided to more than double its sample size of TV homes. The organisation will step up the number of peoplemeters (gadgets which trace viewership habits) to 10,300 from just under ... More

BRANDS

Worsted suiting makers concerned over spurious Chinese imports
Interestingly, most of the products are passed off as top Italian brands. More

Gangotri Textiles find the right fit in Tibre
FROM a mere commodity-driven textile company a decade ago, it is a shift into branded garments for the Rs 180-crore Gangotri Textiles. Having gone through the rigours of a branding exercise for the past five years, the Coimbatore-based company ... More

UB to sell some of its liquor brands
THE UB Group expects to mop up in excess of $50 million by divesting a part of its Indian Made Foreign Liquor (IMFL) brand portfolio, according to a top company official. However, UB would be cautious in not letting the brands slip into the hands ... More

TRENDS

I&B Ministry plans policy on music videos
The Ministry plans to discuss the issue with representatives of the music channels and video producers later this week. More

NEW PRODUCTS & SERVICES

Silk Mark launched in Hyderabad
SILK Mark, a label certifying that the product is made up of quality silk material protects the interests of the consumers, was formally launched here by the Silk Mark Organisation of India (SMOI). SMOI, sponsored by the Central Silk Board of ... More

Brand Quest

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