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Wednesday, Aug 10, 2005


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Texas Instruments bullish on India

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Mr Thomas J. Engibous, Chairman, Texas Instruments Inc, and Dr Biswadip Mitra, Managing Director, Texas Instruments (India), addressing a press conference in Bangalore on Tuesday. — G.R.N. Somashekar

Bangalore , Aug. 9

TEXAS Instruments' Chairman Mr Thomas J. Engibous said on Tuesday that his company would continue to expand its operations in India. Texas Instruments, one of the first multinationals to set up a development facility at Bangalore in 1985, completed 20 years of operations in the country this year.

"We have been under massive expansion plans in India for a number of years. We will continue to expand," Mr Engibous said, while characterising the expansion in India as "probably one of the most dramatic that we have had in the company."

The single chip solution for mobile phones, launched on Monday, was designed and developed in the company's Bangalore centre, where it has over 1,200 engineers.

Mr Engibous said the production costs of mobile phones, using the new single chip solution would drop by almost 30 per cent.

Most countries subsidised the cost of the terminal devices, driven by high usage, but in India, which "represents a very price sensitive market," the usage per month being "so low," it could not be done, he said.

"We have been able to reduce the terminal device cost by up to 30 per cent so that over a short period of time, millions of people could enjoy telecommunication," he said. Texas Instruments expects China and India to emerge as the biggest market for its single chip solution for cellular phones.

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