![]() Financial Daily from THE HINDU group of publications Monday, Aug 15, 2005 |
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Marketing
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New Products & Services Corporate - Announcements Wipro Consumer launches ayurvedic soap with bath oil Our Bureau
Bangalore , Aug. 14 WIPRO Consumer Care and Lighting has launched a soap with bath oil that promises to give new bathing experience. The company has launched Chandrika Amritam, a variant of Chandrika Ayurvedic Soap, in Karnataka. It is a combination of ayurvedic soap and ayurvedic bath oil. A few drops of the bath oil are to be added into the bathing water before taking a bath (or just sprinkled around the area, if one is having a shower). The aroma of the oil combined with that of the soap gives an exhilarating experience, according to Mr Kumar Chander, Vice-President (Marketing) of Wipro Consumer Care and Lighting. Chandrika Amritam contains the goodness of coconut oil and is enriched with 18 ayurvedic herbs. The Chandrika Ayurvedic Bath Oil also has active ayurvedic ingredients. This combination of herbal soap and oil works by opening up the skin pores and gently cleansing them, making the skin soft, healthy and glowing, says Mr Chander.The company will be distributing more than one lakh soaps as free samples to consumers at leading retail stores across the State.
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