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Arindam Chaudhuri's next book will be on business strategies

Deepak Goel

New Delhi , Oct. 4

AFTER authoring `Count Your Chickens Before They Hatch' and co-authoring `The Great Indian Dream', Prof. Arindam Chaudhuri says, "My next book will not be for mass readership."

Dean, Centre for Economic Research and Advanced Studies, Indian Institute of Planning and Management (IIPM), Prof Chaudhuri said that his next book will talk about business strategies and it will be for business leaders and chief executive officers.

He further said that the book would offer solutions to companies that sit on piles of money and do not know what to do with their money. One such solution could be, says Prof Chaudhuri, to invest that money in initiatives, like non-governmental organisations, that would give back the investment if not multiply it.

Prof Chaudhuri also plans to set up business management institutions in New York and London, with a total investment of Rs 100 crore, funded through internal accruals.

The International Management Institute will lend its name to both these institutes, he says. The college in London will start its admission procedure by January next year, while the New York college will open in June next year.

The colleges will offer bachelors and masters degree exclusively in business management. Explaining why students will enrol themselves in these colleges, Prof Chaudhuri says, "We are hopeful that we will sail through because of our course content, as we have done in the country."

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Arindam Chaudhuri's next book will be on business strategies


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