The Hindu Business Line : Wednesday, November 23, 2005

Sahara One pact with Spacetoon for kids entertainment content
As per the pact the channel will telecast an hour of animation and live action series targeted at kids. More

Nestle takes to the health platform
NESTLE India is increasingly embracing the health platform for its new product launches. First it was Maggi Atta Noodles and now it has rolled out "low-fat and cholesterol- and MSG-free Maggi Healthy Soups that contain vegetables". This it ... More

Bharti using video surveillance service to sell bandwidth
VIDEO surveillance. Bharti Tele-Ventures Ltd believes that this is yet another value-added facility for its broadband service targeted mainly at small and medium enterprises and residences too. In Tamil Nadu alone, it has got 85 subscribers for ... More

NDTV joins Direct TV, Sky platforms to reach US, UK markets
IN order to increase its presence in the international markets, English news channel NDTV 24x7 will be available on Sky platform in the UK and DirecTV, the largest direct-to-home (DTH) service provider in the US. According Dr Prannoy Roy, ... More

IPR

AstraZeneca Plc to sue Ranbaxy on ulcer drug
ASTRAZENECA Plc has decided to file a lawsuit in a New Jersey District Court against Ranbaxy Laboratories Ltd for `wilful infringement' of its patents protecting Nexium (esomeprazole magnesium) used in the treatment of heartburn and ulcers. The ... More

ADVERTISING

Crowding broadcast space to lower margins
THE crowding of broadcast space, as many more television channels gear up to join the battle, may not augur well for this segment of the media and entertainment industry. While the overall buoyancy in the economy would help sustain growth in ... More

PROMOTIONS & OFFERS

Indiagames signs up Jassi girl
BANGALORE: Indiagames has signed Jassi girl Mona Singh to develop mobile content based on her. Mobile phone users will be able to download wallpapers, themes, and other exciting content based on Mona Singh. Indiagames has been ... More

Henko promo campaign
KOCHI: Henko Stain Champion powder has held a unique promotion campaign in Kerala, where it enjoys a strong customer base. The promotion campaign ran for six months in the State and Ms Sobha Mohanan from Vaikkom won an educational bond ... More

CHANNELS AND FRANCHISES

Nimbus bid to distribute films
NIMBUS Motion Pictures has entered into a strategic alliance with the movie distribution entrepreneur, Mr Rajesh Thadani. With its eye on an ultimately nationwide network through the acquisition of rights, print publicity and advertising, ... More

HCL Peripherals widens reach
NEW DELHI: HCL Infosystems' unit HCL Peripherals on Monday announced its foray into the Northern market and expansion of its channel network. "HCL Peripherals has been the leader in the OEM, corporate and public sectors. Gearing up ... More

BRANDS

S. Kumars to bring in six international labels
TEXTILE major S. Kumars now plans to bring in six new international brands into the country. Speaking to Business Line, Mr Nitin Kasliwal, Managing Director, S. Kumars Nationwide Ltd, says, "We are looking at long-term alliances with ... More

Allied Domecq to streamline brands
While Teacher's Scotch whisky likely to remain the mainstay, the brands such as Old Smuggler may be phased out. More

NEW PRODUCTS & SERVICES

Toyota Kirloskar rolls out 2 lakh cars
TOYOTA Kirloskar Motor on Tuesday said that it has produced 2 lakh vehicles from its factory near Bangalore. A press statement from the company said while the production of the first lakh was achieved in four years (1999-2003), that of the ... More

Benjamin comes to India
MUMBAI: Germany's No. 1 toon character Benjamin has arrived in India. Ultra Movie Channel Ltd has launched Benjamin DVDs and VCDs along with a range of educational and fun merchandise with the cuddly elephant - Benjamin. Children can now ... More

Brand Quest

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Crowding broadcast space to lower margins

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