Financial Daily from THE HINDU group of publications Friday, Feb 24, 2006 |
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Variety
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Events Industry & Economy - Newspapers & Publishing Plethora of info tools Our Bureau
The morning newspaper, almost a cliché, is undergoing a change in the electronic era. It may be delivered in the mornings but more often read in the evenings, says Dr Mario Garcia, Garcia Media. At the launch he was referring to the background data that one considers in a redesign. Who reads a paper and when, how old is the reader, how many other mediums are available to them. The listeners got an interesting insight.
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