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Saturday, Mar 11, 2006
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 Marketing - Strategy
States - Kerala


The feline shade

Mahesh Harilal

AS PART OF a new marketing strategy, textile showrooms in the city are putting up ramps for their customers to walk down in dress of their choice. These fashion parades are judged and awarded prizes.

More Stories on : Strategy | Textiles | Kerala

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Stories in this Section
Nuziveedu Seeds ties up with EI Dupont

Mother Dairy chalks strategy to enhance retail visibility
The feline shade
Hyundai roadshow in Vizag
Motorola, DSCL retail chain pact
1point size is agency of the year
`Technology is key to stay on top'
Sabeer Bhatia eyes 40 pc pie of conferencing space
Ambica Jute Mills firms up plans to roll out retail outlets
Hasbro Clothing plans 5 more stores
`Product duplication prevalent in every industry'
Xenitis Group's Kolkata TV all set for launch
Scotch Whisky body to press for scaling down import tariffs
Calling card from Palpap
Rediff launches mobile Internet Web site
Texport bullish on southern AC market
Tech27 tool for handhelds

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