The Hindu Business Line : Retaining young talent

This is with reference to, "Isn't it tough when valuable human capital walks out," (Business Line, March 27). There was a time when good working conditions, above par pay and perks could motivate people to stay and perform.

However, today the `Bleeding Human Capital' rates range from 30-40 per cent across levels.

There is a feeling, especially among HR managers, that while there is market dynamics involved in the demand-supply gap, there certainly is need to find better ways to retain the knowledge workers. Deficiencies such as inability to influence the employees' perception of growth, not aligning roles to talent and inflexibility in leadership styles are causing employees opting for the proverbial "easy way out." Organisations need to train their managers to motivate people working under them.

Beyond a point, an employee's primary need has less to do with money, and more to do with how he is treated and how valued he feels. The key to preventing frequent switchovers is to have stronger vision and values, well-structured training modules and transparency in career growth, active communication, employee care competitive and monetary benefits in its true spirit where our employees are treated as key customers. Praise should be given for a job completed or a job well done. Job descriptions should be detailed and specific. There should be regular meetings with staff to discuss progress and encourage improvement.

Research shows that people stay in organisations for the following reasons: A chance to learn and grow, a good boss, meaningful and challenging work, and great people to work with.

Beyond that, retention strategies include flexibility, fun on the job, and the feeling of being respected. So, before jumping to the "money as reward" solution, it is important check to see if employees are having their needs met.

Rajkumari Achtani

Human Resource Head

Rapidigm (India) Ltd.

Letters to the editor and contributions can be sent by e-mail to: bleditor@thehindu.co.in

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