• Investment World
• eWorld
• Brand Line
• Mentor
• Life
• Canvas
• Praxis
• Urban Pulse
• Brand Quest
• The New Manager

Stocks

• Quotes
• SE Diary
• Scoreboard
• Open-End Mutual Fund

Cross Currency

• Rates
  
  

Shipping

• Ports
  
  

Archives

• Yesterday
• Datewise
• Resources

Group Sites

• The Hindu
• Business Line
• Sportstar
• Frontline
• The Hindu eBooks
• The Hindu Images

K. Giriprakash

The joint venture company expects to have a 16 per cent share in volume terms and 20 per cent share in value terms of the Indian colour television market.

Bangalore , May 9

, The entry of Wal-Mart into India, when it happens, could bring good tidings for Sanyo, which supplies television sets to the retail chain in the US.

Sources in Sanyo-BPL told Business Line that in case the tie-up is extended to the Indian sub-continent, Sanyo will easily pick up numbers to challenge other players in the industry such as Samsung, LG and Videocon.

"Sanyo has a well-established relationship with Wal-Mart which has propelled the company to be ranked among the top few consumer electronics giant in the US," sources said.

Wal-Mart is awaiting government clearance to set up its retail chain in the country.

Sanyo-BPL, which kicked off operations in India in January, has set itself a stiff target. It expects revenues of around Rs 2,000 crore in three years; and within two years, it expects to start making profits.

In the CTV market, the joint venture expects to have a 16 per cent share in volume terms and in value terms, around 20 per cent share. But the numbers could change whenever Wal Mart enters the country, giving a late entrant like Sanyo-BPL a big push in the consumer electronics market. As per ORG figures, , LG had a 26.6-per cent volume share in the CTV market as of December 2005. For the same period, Samsung had a 14.1 per cent share in the market while Onida had a 10 per cent market share.

Sanyo-BPL is also set to launch home as well as industrial air-conditioners to take advantage of the retail boom in the country.

Sources said Sanyo commands a nearly 40 per cent share in categories such as heating, ventilation, air conditioning and refrigeration products, including showcases for supermarkets and packaged air-conditioners (central air-conditioners which combine both condenser and air handling capabilities in a single unit). The company expects to establish a good market share in the cold chain category.

More Stories on : Outlook | Consumer Electronics | Market Shares

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page

Stories in this Section
Indage Group plans to enter food segment

Copyright © 2006, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line