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Thursday, May 11, 2006
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MARKETING

STRATEGY


Pulse Foods on expansion drive
To open more outlets on food cart, kiosk formats More

Kohler plans India foray
US-based kitchen and bath accessories maker Kohler Co has charted its foray into the Indian market. The company said it would invest around $200 million in setting up a manufacturing facility in Gujarat. "We are setting up our ... More

UB plans new drinks, packaging
United Breweries is looking to introduce new drinks and packaging to rope in more consumers. "We are looking at introducing new liquids, something which appeals to even women," the United Breweries Chief Financial Officer, Ms Lesley Jackson, ... More

IPR


Gilead's AIDS drug patent faces patient networks' opposition
The fear is inexpensive versions will get blocked if patent is given More

CUSTOMER RELATIONSHIP MANAGEMENT


Airtel customer centre opened
Bharti Airtel has opened its customer relationship centre at Thiruvananthapuram. The centre was inaugurated by film star Jagdish. The centre will help customers get into the Airtel Network, recharge their accounts, pay bills, and ... More

ADVERTISING


`It's a confidence game'
Our focus would be raising the standards of advertising and coming up with great creatives, says Bruce Matchett, National Executive Creative Director, JWT More

PROMOTIONS & OFFERS


Flies in
More

CHANNELS AND FRANCHISES


Advanced Medical Optics set to expand network
Aims to strengthen presence through strong distribution More

RETAILING


Pizza Corner plans expansion
Pizza Corner will add another 40 outlets across the country by the end of FY '06 and bring in more GFA brands into the country. Mr Anoop Sequeira, CEO, Pizza Corner India (Pvt) Ltd, told newspersons that expansion plans include setting up of 30 ... More

MARKETING RESEARCH


The reach of brands
In a new study, Hansa Research has defined a corporate's franchise in terms of consumer reach for its brands. More

BRANDS


In from the cold?
Whirlpool, which is coming out of a lacklustre phase, is upbeat about its prospects for the future. More

OUTLOOK


Prasar Bharati aiming at Rs 1,500-cr revenue
Prasar Bharati, which earned Rs 1,250 crore in 2005-2006, is aiming at revenues of Rs 1,500 crore during the current fiscal, according to Mr K.S Sarma, CEO. He was speaking to newspersons at the local AIR station on Tuesday after the ... More

Tata Tele sees one-lakh new users a month
Tata Teleservices Ltd (TTSL) expects its new product, `Don't Stop' mobile to boost subscriber base by one lakh every month. The product launched here on Wednesday, comes with free talktime for two years and follows a similar facility offered for ... More

FMCG buoyancy likely to persist
Improved market conditions helping companies earn more More

NEW PRODUCTS & SERVICES


Yamaha mulls new plant in South India
Launches Gladiator in two versions; to be priced at Rs 41,990 and Rs 44,990 More

Now, it's Don't Stop from Tata Tele
Two-year free outgoing calls to Indicom connections in a State More

Airtel launches `Easy Lifetime Pre-paid' plan
Mobile service provider Airtel has announced the introduction of Easy Lifetime Pre-paid plan wherein customers can go mobile for life for Rs 99 per month in 12 instalments. "When Airtel introduced the Lifetime Pre-paid last year, it marked the ... More


Brand Quest
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