Financial Daily from THE HINDU group of publications Wednesday, May 17, 2006 |
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Marketing
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Announcements Bausch & Lomb India also withdraws MoistureLoc Our Bureau
Chennai , May 16 Following the withdrawal of ReNu MoistureLoc contact lens cleaner from other markets in the world, the manufacturer of the solution, Bausch & Lomb, has decided the withdraw the product from the Indian market too. The company announced today that it is permanently removing its MoistureLoc contact lens solution (both imported and locally manufactured) with immediate effect. Bausch & Lomb has been removing its ReNu MoistureLoc from all markets around the world, saying the solution's formula may increase the risk of a potentially blinding infection. A press release issued by the company, quoting its Chairman and CEO, Mr Ronald L. Zarrella, says that consumers in India can now "exchange their bottles of MoistureLoc formula whether they are imported or locally produced by calling the company's helpline 1800 180 1289 (between 10.00 a.m. and 6.00 p.m.) for another product of the company, `ReNu MultiPlus". According to the press release, "ReNu MultiPlus has been a consumer favourite in India for more than eight years and has longstanding and unsurpassed records of safety and effectiveness, and has a formula different from that of MoistureLoc". The company's manufacturing plant in India will also shift production from MoistureLoc to the ReNu MultiPlus formula. Mr J.P. Singh, Managing Director, Bausch & Lomb India, says, "We still do not know what is increasing the relative risk of Fusarium infection in unusual circumstances. We are continuing to investigate this link, but in the meantime, we are taking the most responsible action in the interests of our customers by discontinuing the MoistureLoc formula even in India where we have seen no unusual increase in the incidence of Fusarium infections." The company will "continue to closely monitor the situation". Dr T.S. Surendran, Vice-Chairman of Sankara Nethralaya, told this correspondent that though the institution has not come across any such cases, it has stopped prescribing the product a couple of months ago. "Now, we prescribe that contact lens wearers use ReNu MultiPlus or AMO's `Complete multi-purpose solution' for lens care," Dr Surendran said.
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