• Investment World
• eWorld
• Brand Line
• Mentor
• Life
• Canvas
• Praxis
• Urban Pulse
• Brand Quest
• The New Manager

Stocks

• Quotes
• SE Diary
• Scoreboard
• Open-End Mutual Fund

Cross Currency

• Rates
  
  

Shipping

• Ports
  
  

Archives

• Yesterday
• Datewise
• Resources
• In Focus
• In Depth

Group Sites

• The Hindu
• Business Line
• Sportstar
• Frontline
• The Hindu eBooks
• The Hindu Images

Our Bureau

MR RAJIV MEHTA, Managing Director, Puma Sports India Pvt Ltd, with models at the launch of its store in Chennai on Friday. — Bijoy Ghosh

Chennai , June 23

Puma Sports India Ltd launched its first exclusive showroom in the country here on Friday.

The Managing Director, Mr Rajiv Mehta, told presspersons that the 1,500 sq ft store would sell shoes, accessories and apparel over categories of sports and lifestyle.

The company would shortly launch stores in all the major metros, and plans to have presence in Delhi, Mumbai, Pune, Chandigarh, Hyderabad, Bangalore and Chennai by the year-end, and would aim to become the top brand for sports and accessories in the country, he said.

In this endeavour, apart from the distribution channels, the company would aim to launch a marketing campaign that would look to corner a 10 per cent share of voice in the industry.

More Stories on : Retailing | Leather | Tamil Nadu

Article E-Mail :: Comment :: Syndication :: Printer Friendly Page

Stories in this Section
HLL to ride on film Krrish to market Lifebuoy

Copyright © 2006, The Hindu Business Line. Republication or redissemination of the contents of this screen are expressly prohibited without the written consent of The Hindu Business Line