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Debdatta Das

To focus on footwear exporters

New Delhi , July 3

French company TOPY, which specialises in rubber sheets, soles and heels for the footwear industry, has announced its entry into the Indian footwear market. TOPY has tied up with Kanpur-based Agarwal Traders for the import and distribution of its products in India.

High potential

Ms Viviane Godineau, Director (Exports), said in a press release that "India is a high potential market for TOPY. The footwear market in India is booming and evolving. The current size of the Indian footwear market is Rs 6,000 crore." She further said that the foray of major apparel companies such as Allen Solley, Louis Philip, Color Plus and Provogue into the footwear market has not only strengthened the organised footwear market in the country, but also created a fresh demand for good quality rubber soles and heels.

Market share

Ms Godineau said that the company would also focus on the footwear exporters since India is one of the major sourcing hubs for footwear. The company will also be looking at launching new products in the country such as the world's slimmest sole of 1 mm. Ms Godineau further said, "In India, the share of rubber soles and heels is around 80 per cent and still growing. Out of this 80 per cent, 50 per cent is the share of the organised sector, and our aim is to capture at least a third of this market in the first year itself."

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