The Hindu Business Line : Thursday, August 03, 2006

RADIO/TV
Enter the dragon... on Discovery
Dragons: A Fantasy Made Real, to be aired from August 6 for a week , is expected to attract many eyeballs as dragons have aroused interest across cultures and continents and continue to live through various modern manifestations, such as Harr y Potter, Dragonheart and Pokemon. More

EVENTS
Theatre fest kicks off in Chennai tomorrow
Theatre buffs in the city are in for a treat, with plays and workshops to be held for 11 days from August 4 as part of the second edition of The Hindu MetroPlus Theatre Festival. The festival opens with A Very British Affair by the Escape ... More

WORK LIFE
De-stressing sessions for execs
Oriental Qualitech Training and Services (OQTS) and the Madras Chamber of Commerce and Industry will organise two day-long sessions called "Success to Significance". The interactive sessions will be conducted on August 5 and 6 by ... More

ENTERTAINMENT & LEISURE
Xbox 360 launch before Diwali
Microsoft is betting on the country's 1.6 million strong gaming community, now growing exponentially, to push the sales of its seventh generation gaming console, Xbox 360, that has sold 55 lakh units since its launch across North America, Europe, ... More

SPORTS
The calypso beat begins
The West Indies goes into overdrive to promote the World Cup in India. A lot rides on its success for the Caribbean nations. More

Marketing plans
Marketers may spend over Rs 2,000 crore on marketing activity for the Cricket World Cup 2007. More

TOURISM
Govt bid to promote cruise shipping
With an aim to promote marine tourism in the country, the Government is projecting Mumbai, Mormugao, New Mangalore, Cochin, Tuticorin and Chennai ports as part of the Indian cruise circuit, apart from streamlining systems and procedures to ... More

PEOPLE
Star-struck!
The rationale behind using celebrities in advertising and what works today ... More

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